Attribution Intelligence

Finally, one number everyone can trust

Attribution Intelligence reconciles Meta, Google, GA4, Shopify, backend orders, server events, and the Conversions API into a single trusted source, so you stop arguing about whose numbers are right.

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Capabilities

Reconcile the numbers, end the debate

Cross-channel reconciliation

Compare platform-reported conversions against your real store revenue.

Server-side and CAPI

Fold in server events and the Conversions API for a complete picture.

Blended and MER view

See marketing efficiency across the whole account, not one platform at a time.

Discrepancy explanations

Understand why Meta and Shopify disagree, with the cause spelled out.

One source of truth

Give your team, clients, and finance the same trusted number.

Channel contribution

See what each channel really contributes beyond last-click.

Questions

Good to know

Is this a new attribution model?

It reconciles the sources you already use into one trusted view and explains discrepancies. You are not forced into a single black-box model.

Does it connect to my Shopify orders?

Yes. Store revenue and backend orders are a core input, so platform ROAS is checked against real money.

Can I share this with clients?

Yes. The reconciled number is the one you put in client-safe reports, so nobody argues about which dashboard is correct.

See it on your own accounts.

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