Tracking Health Monitor

Know your tracking is broken before your campaigns fail

The Tracking Health Monitor watches your pixels, Conversions API, Enhanced Conversions, Tag Manager, and GA4 events, and alerts you to missing events, duplicates, and revenue mismatch the day they happen.

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Capabilities

A smoke detector for your measurement

Pixel and CAPI monitoring

Continuous checks on Meta pixel, Conversions API, and Enhanced Conversions.

Missing event alerts

Get notified the moment a key event stops firing, not two weeks later.

Duplicate detection

Catch double-counted conversions that quietly distort ROAS.

Revenue mismatch checks

Flag when platform revenue drifts from your store totals.

Tracking health score

A single score that tells you if your data can be trusted today.

GTM and GA4 coverage

Validate Tag Manager and GA4 events across the funnel.

24/7monitoring
Day-onealerts
1health score
Everykey event

Questions

Good to know

What does the health score measure?

It combines event coverage, duplication, and revenue reconciliation into one score so you instantly know whether today data is trustworthy.

How fast are alerts?

Tracking issues are surfaced in the daily brief and as alerts the day they occur, so you fix them before they poison a reporting window.

Does it work with server-side tracking?

Yes. Conversions API and server events are monitored alongside client-side pixels for full coverage.

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